London School of Digital Marketing highlights a prevalent issue in the marketing field

Marriott’s observation underscores the widespread gap between industry demands and the digital capabilities of many marketing professionals. In discussions regarding the current state of the marketing industry, Marriott Lusengo, the esteemed founder and CEO of the London School of Digital Marketing, sheds light on three crucial aspects: the skills gap,
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Female students discussing the importance of certification from London School of Digital Marketing

Digital Marketing Certifications Don’t Matter, But They Absolutely Do Matter!

In 2015, Jeff Hackert made an interesting statement “Titles don’t matter, but they absolutely do matter.” This quote reflects the polarizing views surrounding certifications in the professional world. While some argue that certifications are irrelevant, others see them as essential. In reality, the truth lies somewhere in between these two
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Your Frequently Asked Questions

Here are most of the frequently asked questions and even more information about what is covered on the professional diploma in digital marketing. If you have a question that you can’t find the answer to, please give our customer service a call on +44 (0)203 770 9302 or WhatsApp on +44 77 2719 0609 or drop us an email at info@londonschoolofdigitalmarketing.com

I have a job already and so will this course develop my career?

The professional Diploma in Digital Marketing will help to improve your overall digital marketing knowledge, customer acquisition, strategy & planning and targeting the right customers and all delivered by industry skills experts. This will help you get promoted, or even increase your chances to start a whole new career.

Do I need to know or have experience in digital marketing?

Experience is not a must, and anyone can apply for the Professional Diploma in Digital Marketing. The objective of this professional diploma in digital marketing course is to upskill you to reach your full potential with the aim to training you on the techniques of promoting or raising awareness of products or services of a business using social media, digital display & video advertising, Search Engine Optimization, Analytics with Google, Email Marketing, Pay Per Click and much more. This will certainly kickstart your exciting career in the digital marketing world.

Why should I learn this certification?

This course is for anyone willing to benefit from learning the fundamentals of marketing a business online using digital marketing platforms and apps. London School of Digital Marketing collaborates with leading industry experts through their esteemed Program & Content Advisory Council (PCAC) which is made up of top digital brands and they work with us to identify current and future trends, contributing to ‘best practice’ advice, industry research and insights for professionals and guidance on our professional programs.

By providing expert reviews and recommendations on a regular basis, the PCAC ensures that prospective participants possess the most up to date skills, core competencies and knowledge needed to thrive in their digital careers.

The course focuses on a number of specialisms including content marketing, principles of social media, content engagement, leveraging paid and owned media to reach target audience including reporting on analytics on all social media platforms.

This certification is recommended for professionals and individuals who are responsible for the planning, execution and management of social media campaigns. It is for social media specialists, executives or similarly any individual who would like to enhance their digital marketing knowledge in this area.

Will a Digital Marketing Certification Get Me a Job?

A digital marketing certification should help you get a job, depending of course on your other professional experience, your educational background, and the soft skills you bring to the table.

To an employer, a digital marketing certification will validate that you are trained on the most current possible digital marketing strategy, tools, methodologies, and best practices. Your certification will also indicate that you have experience in all the various forms of marketing that would likely be required by a marketing job, including content marketing, email marketing, search media advertising, social media marketing, successful video marketing strategy, and more.

If you have no professional experience, a digital marketing certification should be enough on its own to get you a digital marketing internship or entry-level job. Learning the fundamentals of digital marketing can also be valuable in related fields such as design, product, or web development, so a digital marketing certification could potentially help get you a job even if marketing is not your primary professional focus.

What kind of jobs can this Digital Marketing bootcamp get me?

The world wide web has revolutionised the wat us as people and business communicate. But most importantly, how businesses and people raise awareness of their products, services and tell their stories. So when it comes to When it comes to building brands and influencing perceptions and marketing online, a London School of Digital Marketing Professional Diploma in Digital Marketing can open career doors for you.

Digital Marketers work across all industries that need to communicate digitally, which means there is a lot of variety when it comes to a digital marketing career. Here are some common digital marketing jobs you may consider:

  • Marketing Coordinator
  • Marketing Manager
  • Marketing Specialist
  • Marketing Communications Manager
  • Marketing Communications Specialist
  • Affiliate Marketing Manager
  • Community Manager
  • Social Media Manager
  • Social Media Strategist
  • Brand Manager
  • Brand Strategist
  • Content Manager
  • Content Specialist
  • Content Strategist
  • SEM Specialist
  • SEO Manager
  • SEO Specialist
  • Email Developer
  • Content Writer
  • Digital Marketing Manager
  • Digital Strategist
  • Paid Search Manager
  • Pay-Per-Click Manager
  • SEM Manager
  • Email Marketing Strategist
  • Email Operations Manager
  • Corporate Communications Manager

Please note this is not an exhaustive list but rather an example of the roles a professional diploma certified digital marketing professional can apply for.