The professional Diploma in Digital Marketing will help to improve your overall digital marketing knowledge, customer acquisition, strategy & planning and targeting the right customers and all delivered by industry skills experts. This will help you get promoted, or even increase your chances to start a whole new career.
“The course has given me the confidence to listen to, and question what internal employees and external agencies are saying.”
Tell us a bit about your experience before the London School of Digital Marketing
MCIM, Postgraduate Diploma Marketing & CIM Diploma; 34 years marketing experience – traditional & online
Several years using multi-channel marketing activity which included:
- Paid search
- eMail marketing
- PPC – including social (Facebook; LinkedIn; Odnaklasniki)
- Google Analytics; FB Insight; LinkedIn Insight; MailChimp Analytics
- Onsite – content driven
- Campaign & website ‘landing’ pages – links from display & eMarketing
- Keyword search – to drive organic search
- CMS – wordpress; craft; magento
- eCommerce website builds & delivery
- CRM – segmentation; data building; acquisition & retention
What influenced your decision to study digital marketing?
Wanted to have formal & professional training on digital marketing. Needed to display my knowledge with a formal qualification on my CV & LinkedIn profile. The desire & thirst for knowledge. The need, with confidence, to correctly brief a digital marketing team & plus having the ability to ‘do it myself’.
Wanted to know if I was implementing digital marketing correctly & wanted to ‘fill’ the gaps in my knowledge. Talked directly with Marriott prior to choosing this course – he convinced me that this was the course I needed….and he was right.
How interactive was the Class/Workshop and did the practitioner use real life case studies or example of work they’ve done?
Very interactive workshops, with real life examples which I could also relate to my experience. Throughout the course, I was able to relate the subject matter to my approach to future marketing strategy and planning and the correct terminology I should be using.
Since completing the course, how has your Career progressed or how is your knowledge of digital marketing?
My approach to all future marketing strategy and planning will be completely changed using the various insight tools and digital channels taught by Marriott on the course.
Is there any advice you would give to new students at London School of Digital Marketing?
Have Marriott as your tutor and mentor.
In one word, how would you describe your time in the Digital Marketing Institute?
Is there anything else you’d like to add?
This was digital marketing knowledge, being delivered at its best! Marriott is a gifted tutor and presented the subject matter in such an inspiring way that I felt eager to implement my next project!
I was keen to gain an in-depth understanding of digital marketing techniques (particularly SEO & PPC) but the course exceeded my expectations. A big thank you to Marriott, it was a pleasure to meet him. He is the font of all digital marketing knowledge.
Your Frequently Asked Questions
Here are most of the frequently asked questions and even more information about what is covered on the professional diploma in digital marketing. If you have a question that you can’t find the answer to, please give our customer service a call on +44 (0)203 770 9302 or WhatsApp on +44 77 2719 0609 or drop us an email at firstname.lastname@example.org
Experience is not a must, and anyone can apply for the Professional Diploma in Digital Marketing. The objective of this professional diploma in digital marketing course is to upskill you to reach your full potential with the aim to training you on the techniques of promoting or raising awareness of products or services of a business using social media, digital display & video advertising, Search Engine Optimization, Analytics with Google, Email Marketing, Pay Per Click and much more. This will certainly kickstart your exciting career in the digital marketing world.
This course is for anyone willing to benefit from learning the fundamentals of marketing a business online using digital marketing platforms and apps. London School of Digital Marketing collaborates with leading industry experts through their esteemed Program & Content Advisory Council (PCAC) which is made up of top digital brands and they work with us to identify current and future trends, contributing to ‘best practice’ advice, industry research and insights for professionals and guidance on our professional programs.
By providing expert reviews and recommendations on a regular basis, the PCAC ensures that prospective participants possess the most up to date skills, core competencies and knowledge needed to thrive in their digital careers.
The course focuses on a number of specialisms including content marketing, principles of social media, content engagement, leveraging paid and owned media to reach target audience including reporting on analytics on all social media platforms.
This certification is recommended for professionals and individuals who are responsible for the planning, execution and management of social media campaigns. It is for social media specialists, executives or similarly any individual who would like to enhance their digital marketing knowledge in this area.
A digital marketing certification should help you get a job, depending of course on your other professional experience, your educational background, and the soft skills you bring to the table.
To an employer, a digital marketing certification will validate that you are trained on the most current possible digital marketing strategy, tools, methodologies, and best practices. Your certification will also indicate that you have experience in all the various forms of marketing that would likely be required by a marketing job, including content marketing, email marketing, search media advertising, social media marketing, successful video marketing strategy, and more.
If you have no professional experience, a digital marketing certification should be enough on its own to get you a digital marketing internship or entry-level job. Learning the fundamentals of digital marketing can also be valuable in related fields such as design, product, or web development, so a digital marketing certification could potentially help get you a job even if marketing is not your primary professional focus.
The world wide web has revolutionised the wat us as people and business communicate. But most importantly, how businesses and people raise awareness of their products, services and tell their stories. So when it comes to When it comes to building brands and influencing perceptions and marketing online, a London School of Digital Marketing Professional Diploma in Digital Marketing can open career doors for you.
Digital Marketers work across all industries that need to communicate digitally, which means there is a lot of variety when it comes to a digital marketing career. Here are some common digital marketing jobs you may consider:
- Marketing Coordinator
- Marketing Manager
- Marketing Specialist
- Marketing Communications Manager
- Marketing Communications Specialist
- Affiliate Marketing Manager
- Community Manager
- Social Media Manager
- Social Media Strategist
- Brand Manager
- Brand Strategist
- Content Manager
- Content Specialist
- Content Strategist
- SEM Specialist
- SEO Manager
- SEO Specialist
- Email Developer
- Content Writer
- Digital Marketing Manager
- Digital Strategist
- Paid Search Manager
- Pay-Per-Click Manager
- SEM Manager
- Email Marketing Strategist
- Email Operations Manager
- Corporate Communications Manager
Please note this is not an exhaustive list but rather an example of the roles a professional diploma certified digital marketing professional can apply for.